Marlowe & Vane
Conversion Copywriter for DTC & SaaS Brands
I help DTC and SaaS teams turn flat pages into copy that converts. Sales pages, email sequences, and brand voice guides on fixed-price sprints.
Start a projectWhat I write
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Sales Page
A long-form sales page built to convert cold and warm traffic. You get researched messaging, a tested structure, and headline-to-CTA copy your design team can drop straight in.
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Email Sequence
From welcome flow to win-back. I map the customer journey, write the full sequence, and hand off subject lines, preview text, and segment notes ready to load into your ESP.
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Brand Voice Guide
A living voice guide with tone rules, word lists, and worked examples your whole team can write from. Built so every channel sounds like one consistent brand.
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Messaging Workshop
Structured sessions to lock positioning, value props, and core messages. Remote or on-site in Austin. I bring the frameworks, you leave with copy you can ship.
Selected work
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Lumen Skincare — Hero Sales Page
Rewrote the flagship product page for a DTC skincare brand. Add-to-cart rate climbed 28% and refunds dropped in the first quarter after launch.
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Ledgerly — Onboarding Email Flow
Built the full onboarding sequence for a SaaS accounting tool. Took the team from a single welcome email to a seven-touch flow that lifted trial activation.
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Thread & Co — Brand Voice Guide
Wrote the brand voice guide for a fast-growing apparel label. Their channels went from four different tones to one clear voice across web, email, and packaging.
What clients say
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"Marlowe & Vane turned a half-formed brief into a sales page our team couldn't stop sharing. We've kept the structure across three product launches since."
Priya Menon, Founder, Lumen Skincare -
"Fastest turnaround I've ever had from a copywriter. The email sprint paid for itself in the first send when we caught two messaging gaps we'd missed for months."
Marcus Langley, Head of Growth, Ledgerly -
"Working with Marlowe & Vane feels like adding a senior brand lead, not hiring a vendor. Clear process, no surprises, and copy that actually ships."
Sam Okoro, CMO, Thread & Co
About me
Common questions
- What does a typical project look like?
- Most projects start with a 30-minute intro call. From there I send a scope document with timeline, deliverables, and a fixed price. If we're aligned, I can usually start within a week. I work in 1-2 week sprints with async check-ins and a copy walkthrough at the end of each sprint.
- Do you handle research or just the writing?
- Research comes first, always. I run customer interviews, mine reviews and support tickets, and pull the exact language your buyers use. The writing only starts once I know what actually moves them. I deliver copy in docs your design and dev teams can drop straight in.
Let's write something that converts
I take on 2-3 sprints at a time so each brand gets real attention. Tell me what you're launching.